The book industry is one of most recent content industries to go through the digital shift. Changing the way in which we publish books was first introduced at the beginning of the 2000’s when Google debuted a book-scanning project. The idea of having an eBook opens opportunities for authors to directly communicate with the reader.
The evolution of technology like the kindle makes it ever so easy to carry multiple books of multiple genres by all sorts of authors. This provides ease and escape for a reader, which is what today’s society love – ease, independence and immediate interactivity, which is what eBooks can provide. Moving from a print platform to digital can also be seen to save money.
However eBooks can cause implications as publishers may advertise features that come with the eBook but these won’t be available on all technologies linked to eBooks. For example some publishers only make content available for people with iPads and not iPods or iPhones and then others can get that content free on their kindle fire or notebook.
Personally i think it is a great example of convergence that has taken place as books are now accessible from anywhere, inviting and encouraging more people to read.